Petit R, an innovative virtual experience by Ruinart
To create this immersive experience, an animated film is projected on an equally immersive “screen” – a dinner table, set with plates, glasses and tableware. Petit R stages the rich history and heritage of the Maison, embodied by its founder, Nicolas Ruinart. Drawn by Japanese artist Kanako Kuno, the characters and places associated with Ruinart come to life before amazed guests. The experience creates a contemporary vision of the Maison and the distinctive French art de vivre.